Sunday, July 1, 2007

CASE STUDY 3

CASE STUDY No.3

Google is a highly successful Internet business. Recently they have broadened their scope with a multitude of new tools. Research Google’s business model and answer the following questions below. You may add additional information not included in these questions.

Instruction :
Answer the following questions found below, minimum of 350 words per question.

Use this thread for your softcopy answer/s. Hardcopy answer should reach my table on July 04, 2007 (Wednesday) before 10:00am.

Check this BLOG everyday … new case study might be uploaded

Questions :

Explain Google’s business model.
1. Who are their competitors?
2. How have they used information technology to their advantage?
3. How competitive are they in the market?
4. What new services do they offer?
5. What makes them so unique?
6. How competitive are they in the international market?

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